The most common mistakes the apparel industry is making which is impacting sales

Phoebes Garland discusses the the biggest culprits of loss of sales in the apparel industry. Continue reading →

The power of eye contact in sales

Peter Parkinson, Chairman, The National Footwear Retailers Association and proprietor McCloud Shoes As human beings we often telegraph many of our emotions and inner feelings as a discernible expression through our eyes. Anger, boredom, love or focus can be telegraphed as states of our persona that can be determined by someone else looking attentively at … Continue reading →