Onto a fur thing

Discover your Wild Side in the lush fur print hoods with paw gloves from Wild Hoodz.

Looking for innovative apparel that doubles up as more than just clothing?

Wild Hoodz are the next big thing! They incorporate a hood with scarf and mittens, creating a functional, comfortable and stylish item of clothing.

Each Wild Hood product is made to the highest standard from premium quality synthetic furs that are an incredibly soft acrylic/polyester blend.

They are lined with a soft fleece and have embroidered paws with a pocket in the sleeve deep enough for a phone. They also boast a button and loop feature enabling the wearer to wear the hood in a scarf fashion.

Each product comes packaged in its own custom-designed reusable backpacks, eliminating unnecessary landfill.

They also have matching leg warmers and short hoods and will be expanding the brand into handbags this year.

Wild Hoodz Australia was formed in July 2012. With years of experience in the retail, fashion and marketing industries, this business became a natural progression for founder Christine Gradinger. After seeing similar types of products overseas, she saw great potential in creating the Wild Hoodz range for the Australian market.

Wild Hoodz made its debut with a range of animal print faux fur hoods and then expanded the range from 10 to 20 styles and also included short hoods and leg warmers.

Winter 2012, she took Wild Hoodz products down the East Coast of Australia to a number of Trade, Royal and country shows, receiving an overwhelmingly positive response. Wild Hoodz products exceeded sales expectations and forecasts, with many of our customers being NRL Supporters.

Wild Hoodz celebrates ones inner wild side and provides a practical and refreshing twist in design to rugging up for the cold. This year will see further additions to the collection including our new range ‘Illuminate’, led lighted hoods.

Each item is subject to stringent quality control before being dispatched from our warehouse on the Gold Coast and we currently have the capacity of supplying over 20, 000 hoods per month.

Currently Wild Hoodz products are being stocked in several stores in Queensland and New South Wales and have orders from more stores in Tasmania, Victoria and New Zealand for the coming winter. They also have an online store.

At the heart of Wild Hoodz’ vision is the commitment to promoting creativity and delivering the highest level in design, service and quality to each of their customers.

See the Wild Hoodz range on stand 4438 during Fashion Exposed from Sunday March 10-12 at the Sydney Exhibition Centre.

For more information or to register, visit fashionexposed.com

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